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Tinder later admitted that it "overreacted."

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Nancy Jo Sales, the author of "Tinder and the Dawn of the 'Dating Apocalypse,'" responded in kind.

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An article in Vanity Fair — "Tinder and the Dawn of the 'Dating Apocalypse,'" by Nancy Jo Sales — takes a look at modern "hookup" culture and the impact dating apps like Tinder are having on the lives of 20-somethings. It begins with a scene at a bar in Manhattan’s financial district, where young Wall Street executives are "peering into their screens and swiping on the faces of strangers they may have sex with later that evening." An investment banker identified as "Dan" compares the ritual to using the popular online food-delivery Seamless, except "you’re ordering a person.""Tinder sucks," the group tells Sales, but "they don’t stop swiping."

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But Tinder didn't stop there...

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Vanity Fair published the piece online Tuesday night. And Tinder, you might say, didn't simply swipe left. The Los Angeles-based company exploded in an epic Twitter rant, arguing its app offers more than just hookups.